The Background
Asoebi Concierge is a brand that is dedicated to making event logistics as seamless as possible.
Fabric Sourcing
Fabric & Vendor Handling
Packaging Design & Production
Asoebi Delivery
Invitation Delivery
RSVP & Guestlist Management
Event Mini-site
Personalised Requests
Dedicated Account Officer
Asoebi Concierge is focused on specialized event logistics services ranging from fabric sourcing, fabric and vendor handling, packaging design and production, fabric delivery, invitation delivery, RSVP and guest list management, event mini-site, personalized requests, and the provision of a dedicated account officer for an event.
The Challenge
Asoebi Concierge needed to revamp its website to accommodate new features that would help the brand serve its customers better. They wanted to create a unique home for each of its clients where they can track the progress of their upcoming events and invite friends, family, and event guests to purchase event fabric and make reservations.
The new website also needed to capture the glamour that comes with events, especially wedding ceremonies which is the major event customers engage Asoebi Concierge for.
A seamless asoebi experience
Dedicated to the idea that
Everything is Possible
Slay
Phase 1: Prototyping
We had to rethink the new Asoebi Concierge website to make how the brand is reshaping event logistics the focal point. From the moment a customer lands on the website, the value offered should be communicated succinctly and stylishly.
Different dashboards are to be designed to help both Asoebi Concierge and its clients keep track of events from the planning up until delivery.
From Receiving Payments
To Keeping Records
To Making Deliveries
Simple
#BB8023
#CFA954
Elegant
#FFFFFF
intuitive
Phase 2: Design Direction
The Asoebi Concierge color palette (gold, black and white) contributed to the minimal and classy look and the use of modern typography added to the vibrant personality of the website. Redundant information was shed from the previous website to make for a new minimal look.
We also made use of beautiful imagery and bespoke illustrations to convey the essence of having a seamless event planning experience.
Concierge
Phase 3: Bringing it all together
The new website is beautiful to behold, easy to navigate, succinct in messaging and efficient in functionality. The website’s friendly user experience makes for a great start of a promise to deliver a flawless and glamourous event from start to finish. The website eliminates the ambiguity that comes with putting an event together for existing customers and a perfect introduction to the brand’s services for new visitors.